PPC URL SETUP INSTRUCTIONS
For Google Adwords:
First, download the Adwords Editor and start it up. Then select the campaign that you want to track and then highlight all of your keywords or ads. With everything highlighted that you wish to track, change the destination URL to the correct string. There is some flexibility within the string as to what you can label each identifier, but for Google Adwords use the following:
If the URL you're pointing to already has a question mark in it, your link would look like this:
In the above two examples the four X's are replaced with the name of your Google Adwords campaign.
Google dynamic variables:
For Microsoft Adcenter:
If you are looking to change your destination URL’s in Adcenter with a similar tool as the Adwords Editor, there is one currently available in beta testing. To get it you either must email or call Adcenter support and ask for the download link. However, once you install it the next steps are just like in Adwords, highlight all of the keywords or ads and ad the following string to the end of the destination URL:
In the above example the four X's are replaced with the name of your AdCenter campaign.
MSN dynamic variables:
*Where it says Enter Campaign Code here you would put in the campaign code for your campaign.